Jane Ellen Cookies Policy

1. Introduction

At Jane Ellen, we are committed to delivering an exceptional online experience while respecting your privacy and protecting your personal information. To achieve this, we use cookies and similar technologies on our website. These tools help us offer a more personalized and seamless browsing experience, whether you’re exploring our exquisite diamond collections or making a purchase.

This Cookies Policy explains:

What cookies are and how they work.
Why we use cookies on our website.
Your choices and rights regarding cookies.

By using the Jane Ellen website, you agree to the use of cookies as outlined in this policy. If you do not agree with this policy, you may adjust your cookie preferences or disable cookies through your browser settings (see Section 5: “Your Choices Regarding Cookies”). Please note, however, that disabling certain cookies may impact the functionality of our website.

Our Commitment to Transparency and Privacy

At Jane Ellen, we value your trust. We are dedicated to complying with applicable privacy laws, including the California Consumer Privacy Act (CCPA) and other relevant U.S. regulations. Our goal is to be transparent about how we use cookies, ensuring your data is handled responsibly and securely.

Whether you’re visiting to browse our diamond collections, learn about diamond certifications, or complete a purchase, cookies play a vital role in enhancing your experience by:

Enabling our website to function correctly.
Remembering your preferences, such as your preferred currency or recently viewed diamonds.
Delivering personalized content and recommendations tailored to your interests.

We encourage you to read this Cookies Policy in its entirety to understand how we use cookies and how you can manage them. For additional information about how we handle your personal data, please review our Privacy Policy.

2. What Are Cookies?

Cookies are small text files placed on your device (such as a computer, smartphone, or tablet) when you visit a website. These files store information about your interaction with the website, allowing it to recognize your device, remember your preferences, and improve your browsing experience.

Cookies serve a variety of purposes, ranging from ensuring the website functions properly to providing personalized content and advertisements. They are widely used across websites to enhance user experience and support essential features.

2.1 Types of Cookies We Use

At Jane Ellen, we use both first-party cookies (set by our website) and third-party cookies (set by external services). Below is an explanation of the main types of cookies you may encounter when using our website:

1. Session Cookies

Definition: Session cookies are temporary and are deleted when you close your browser.
Purpose: They enable essential website features, such as keeping track of items in your shopping cart as you navigate different pages.
Example: Remembering your selected diamond shape as you browse our inventory.

2. Persistent Cookies

Definition: Persistent cookies remain on your device for a set period or until you delete them manually.
Purpose: These cookies store your preferences and settings, ensuring a more convenient experience during future visits.
Example: Saving your preferred currency (e.g., USD) for diamond prices.

2.2 First-Party vs. Third-Party Cookies

First-Party Cookies

Definition: These cookies are set by Jane Ellen’s website and are used to provide a smooth shopping experience.
Purpose:
Remembering your login credentials for faster access to your account.
Tracking your browsing behavior to recommend diamond cuts or collections you might like.

Third-Party Cookies

Definition: These cookies are set by external services and are not controlled by Jane Ellen.
Purpose:
Providing analytics data to improve website functionality (e.g., Google Analytics).
Delivering personalized advertisements on platforms like Facebook or Instagram.

2.3 How Cookies Work

When you visit the Jane Ellen website, cookies are downloaded to your device through your browser. The next time you visit, these cookies communicate with our website or third-party services to:

Recognize your device.
Retrieve stored information, such as your shopping cart or browsing preferences.
Provide tailored content, such as product recommendations based on your previous searches.

2.4 Why Cookies Are Important

Cookies are essential for providing a seamless browsing experience on the Jane Ellen website. They improve functionality, ensure security, and allow us to deliver personalized services. Without cookies, some features—such as saving your wishlist or completing a secure checkout—may not work properly.

3. How We Use Cookies

At Jane Ellen, we use cookies to enhance your browsing experience, provide personalized services, and ensure the seamless operation of our website. Cookies help us understand how you interact with our website, so we can continually improve its performance and functionality. Below is a detailed explanation of how we use cookies and the specific purposes they serve.

3.1 Categories of Cookies We Use

1. Essential Cookies

Purpose: These cookies are critical for the basic operation of our website. Without them, many core features, such as secure checkout or adding items to your shopping cart, would not function properly.
Examples of Use:
Keeping track of products in your shopping cart as you browse.
Enabling secure logins to your account.
Ensuring the website displays correctly on your device.

2. Performance and Analytics Cookies

Purpose: These cookies collect information about how visitors interact with our website. The data is used to measure performance, identify issues, and improve the overall user experience.
Examples of Use:
Tracking how many users visit a particular diamond collection.
Monitoring website speed and load times.
Identifying and resolving errors on specific pages.
Tools Used:
Google Analytics: We use this tool to analyze visitor behavior and website traffic trends.

3. Functionality Cookies

Purpose: These cookies allow our website to remember your preferences and provide enhanced, personalized features. They help make your experience more convenient and tailored to your needs.
Examples of Use:
Storing your preferred currency (e.g., USD, EUR) for diamond prices.
Remembering your previous product searches or wishlist items.
Saving your account login details for faster access (if you choose to enable this).

4. Targeting and Advertising Cookies

Purpose: These cookies are used to deliver advertisements that are relevant to your interests. They also help us measure the effectiveness of our marketing campaigns and prevent you from seeing the same ads repeatedly.
Examples of Use:
Displaying personalized ads for diamond rings or jewelry sets you’ve viewed on our website.
Retargeting campaigns on platforms like Facebook, Instagram, or Google Ads.
Showing promotions or discounts based on your browsing history.
Third-Party Services:
Meta Ads (Facebook and Instagram): To display personalized product recommendations.
Pinterest Ads: To show relevant ads while browsing Pinterest.

3.2 How Cookies Enhance Your Experience

Cookies are essential for providing a smooth and enjoyable browsing experience. Here’s how they improve your interaction with the Jane Ellen website:

Seamless Shopping: Cookies ensure that your shopping cart remains intact as you navigate between pages or when you return to the site.
Personalized Recommendations: Based on your browsing behavior, we can suggest products, such as specific diamond cuts or jewelry styles, that match your preferences.
Efficient Navigation: Cookies save your preferences, such as language or region, so you don’t have to reset them every time you visit.
Improved Security: Certain cookies help detect suspicious activity and protect your account from unauthorized access.

3.3 Cookies and Data Protection

While cookies collect certain information about your browsing, we take your privacy seriously. The data collected is used responsibly and securely, in compliance with applicable laws, including the California Consumer Privacy Act (CCPA).

No Sensitive Data: Cookies do not store sensitive personal information, such as payment details or passwords.
Anonymized Analytics: Data collected through analytics cookies is anonymized and used only to improve website performance.

3.4 Opting Out of Certain Cookies

While some cookies are essential for website functionality, others, such as performance or advertising cookies, are optional. You can manage your cookie preferences or opt out of non-essential cookies by adjusting your browser settings (see Section 5: “Your Choices Regarding Cookies”).

4. Third-Party Cookies

In addition to the cookies set directly by Jane Ellen, our website also uses cookies from trusted third-party services. These cookies are placed by external providers to enhance your experience, provide analytics, and deliver relevant advertisements. While we carefully select our partners, we do not control these cookies, and their data collection and usage are governed by their respective privacy policies.

4.1 What Are Third-Party Cookies?

Third-party cookies are cookies set by domains other than the one you are visiting. For example, when you visit the Jane Ellen website, third-party services such as analytics providers, social media platforms, or advertising networks may place cookies on your device. These cookies enable additional functionality, such as tracking the effectiveness of ads or integrating social media features.

4.2 Why We Use Third-Party Cookies

We use third-party cookies to improve functionality, analyze website performance, and provide personalized experiences. These cookies serve the following purposes:

Analytics and Performance

Collect data on how visitors interact with our website, such as which pages are most visited or how long users stay on a page.
Help us identify areas for improvement and ensure the website runs smoothly.
Example: Google Analytics gathers anonymized data about user behavior to optimize the website experience.

Advertising and Retargeting

Display relevant ads based on your interests, such as diamond styles or collections you’ve viewed.
Prevent repetitive ads and measure the effectiveness of marketing campaigns.
Example: Meta Ads (Facebook and Instagram) deliver tailored promotions to users who visited our site.

Social Media Integration

Allow you to share products or pages directly on platforms like Pinterest, Facebook, or Instagram.
Example: A Pinterest cookie enables you to pin a diamond ring to your board for easy future reference.

Payment and Security

Facilitate secure transactions and ensure fraud prevention during checkout.
Example: Payment processors like PayPal or Stripe may use cookies to verify and process payments.

4.3 Examples of Third-Party Cookies Used on Our Website

Below are some of the third-party services we use and their purposes:

Third-Party Service Purpose Example
Google Analytics Tracks website performance and user behavior to improve functionality. Analyzing which diamond collections are most popular.
Meta (Facebook, Instagram) Delivers personalized ads based on your browsing history or product views. Showing ads for diamond engagement rings you’ve explored on our website.
Pinterest Enables sharing of products to Pinterest boards and delivers relevant Pinterest ads. Allowing you to save a diamond necklace to your Pinterest board.
Google Ads Provides retargeted advertising to remind users of products they’ve viewed or added to their cart. Displaying ads for diamond earrings you didn’t purchase.
PayPal and Stripe Facilitates secure online payments and fraud prevention during checkout. Ensuring your payment details are securely processed.

4.4 How Third-Party Cookies Work

Third-party cookies track your interaction with both our website and other sites where these services are active. For example:

You search for a diamond ring on our site, and later see an ad for that ring on Facebook, powered by a third-party ad cookie.
You pin a product to Pinterest, and Pinterest saves your action to personalize your future experience.

These cookies help deliver a consistent and personalized experience across multiple platforms.

4.5 Your Privacy and Data Protection

While we work with reputable third-party partners, their cookie usage is governed by their own privacy policies. We encourage you to review these policies to better understand how your data is handled. Below are links to the privacy policies of some of our key partners:

Google Analytics Privacy Policy
Meta (Facebook and Instagram) Privacy Policy
Pinterest Privacy Policy
Stripe Privacy Policy
PayPal Privacy Policy

4.6 How to Manage Third-Party Cookies

You have control over third-party cookies. Here’s how you can manage them:

Browser Settings: Adjust your browser preferences to block or delete third-party cookies. Refer to Section 5: “Your Choices Regarding Cookies” for details.
Opt-Out Tools: Use industry-standard opt-out tools to manage interest-based advertising:

Network Advertising Initiative (NAI)
Digital Advertising Alliance (DAA)

Third-Party Settings: Visit the privacy settings of individual third-party providers to adjust your preferences.

4.7 Disclaimer

Please note: While we strive to partner with trustworthy third-party services, Jane Ellen does not have control over how third-party cookies are used outside of our website. For questions or concerns about third-party cookies, we recommend contacting the respective service provider.

5. Your Choices Regarding Cookies

At Jane Ellen, we believe in giving you control over your online experience. You have the right to decide how cookies are used on your device. While cookies improve your browsing experience by enabling website functionality and personalization, you can choose to manage or disable them based on your preferences. Below, we outline how you can make these choices.

5.1 Managing Cookies Through Browser Settings

Most web browsers allow you to manage cookies by adjusting their settings. You can enable, disable, or delete cookies directly from your browser. Keep in mind that disabling certain cookies may affect the functionality of our website, such as the ability to add items to your shopping cart or complete a purchase.

Steps to Manage Cookies in Popular Browsers

Here are links to guides for managing cookies in commonly used browsers:

Google Chrome: Manage Cookies in Chrome
Mozilla Firefox: Manage Cookies in Firefox
Safari: Manage Cookies in Safari
Microsoft Edge: Manage Cookies in Edge

Basic Options for Cookie Management

Enable All Cookies: Allow all cookies to maximize website functionality and personalization.
Block All Cookies: Prevent websites from storing cookies, though this may limit functionality.
Delete Cookies: Clear existing cookies from your device to reset preferences and browsing history.
Set Cookie Preferences: Choose to allow only certain types of cookies (e.g., only essential cookies).

5.2 Opting Out of Interest-Based Advertising

If you prefer not to receive personalized advertisements based on your browsing activity, you can opt out of interest-based advertising. This will not stop ads from appearing but will ensure they are not tailored to your interests.

Opt-Out Tools

Network Advertising Initiative (NAI):
Visit the NAI Opt-Out Page to manage your preferences for interest-based advertising across participating networks.

Digital Advertising Alliance (DAA):
Use the DAA Opt-Out Tool to control how your information is used for advertising.

Google Ads Settings:
Adjust your ad preferences through Google’s Ad Settings.

Meta (Facebook and Instagram):
Manage your ad preferences through Facebook’s Ad Settings.

5.3 Managing Third-Party Cookies

Third-party cookies are managed by external providers, such as analytics or advertising platforms. To control these cookies, you can:

Visit the privacy policies or cookie settings of the specific third-party service (see Section 4.5 for links).
Use browser extensions or plugins that block third-party cookies, such as AdBlock Plus or Ghostery.

5.4 Cookie Consent Banner

When you visit the Jane Ellen website for the first time (or after clearing your cookies), you will see a cookie consent banner. This banner allows you to:

Accept all cookies to enable full website functionality and personalization.
Customize your cookie preferences by selecting specific categories of cookies (e.g., only essential cookies).
Decline non-essential cookies.

You can update your cookie preferences at any time by accessing the “Cookie Settings” link at the bottom of our website.

5.5 The Impact of Disabling Cookies

Disabling or deleting cookies may affect your experience on our website. For example:

You may need to log in manually each time you visit.
Your shopping cart or wishlist may not be saved between sessions.
You may see less relevant product recommendations.
Certain website features or functions may not work as intended.

While we strive to provide a great experience regardless of your cookie preferences, some features may require cookies to function.

5.6 Questions or Concerns?

If you have any questions about managing cookies or need assistance, feel free to contact us:

Email: [email protected]
Phone: 1-800-555-1234

We’re here to help you make informed choices about how cookies are used on your device.

6. Legal Framework and Compliance

At Jane Ellen, we are committed to protecting your privacy and ensuring transparency in how we use cookies on our website. Our use of cookies complies with applicable U.S. laws and regulations, including the California Consumer Privacy Act (CCPA) and the guidelines set forth by the Federal Trade Commission (FTC). This section explains how we meet our legal obligations and safeguard your rights as a user.

6.1 Compliance with the California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act (CCPA) grants California residents specific rights regarding their personal information. While cookies primarily collect non-sensitive data, some cookies may process information that falls under the CCPA’s definition of “personal information.” Here’s how we comply with the CCPA:

Your Rights Under the CCPA

If you are a California resident, you have the following rights related to cookies and personal data collected via our website:

Right to Know:

You have the right to request information about the categories of personal data collected through cookies and how this data is used.

Right to Delete:

You can request that we delete personal information collected through cookies, subject to certain exceptions (e.g., data necessary for completing transactions).

Right to Opt-Out:

You have the right to opt out of the “sale” of personal data, which may include data shared with third-party advertisers through cookies.

How to Exercise Your Rights

To exercise your rights under the CCPA, you can:

Use the “Do Not Sell My Personal Information” link on our website.
Contact our Privacy Team via email at [email protected].

We will respond to your request within the legally required timeframe (typically 45 days).

6.2 Federal Trade Commission (FTC) Guidelines

The FTC requires companies to provide clear and accurate disclosures about how they collect, use, and share consumer data. Jane Ellen adheres to these guidelines by:

Providing a clear and transparent Cookies Policy.
Informing users about the types of cookies we use and the purposes they serve.
Allowing users to opt out of non-essential cookies and interest-based advertising.

6.3 How We Protect Your Data

We take data security and privacy seriously. While cookies collect limited information, we ensure that all data is handled in a secure and lawful manner. Steps we take to protect your data include:

Encryption:

Data collected via cookies is transmitted securely using encryption protocols to prevent unauthorized access.

Anonymization:

Analytics cookies collect anonymized data that cannot directly identify you (e.g., aggregate website usage statistics).

Vendor Vetting:

We carefully select third-party service providers to ensure their compliance with privacy regulations, such as the CCPA, GDPR (if applicable), and FTC guidelines.

6.4 Third-Party Compliance

Third-party services used on the Jane Ellen website (e.g., Google Analytics, Meta, Pinterest) are responsible for their own compliance with applicable laws. While we do not control their operations, we only partner with reputable providers who comply with relevant privacy and security standards.

To learn more about third-party compliance, refer to their individual privacy policies:

Google Analytics Privacy Policy
Meta (Facebook and Instagram) Privacy Policy
Pinterest Privacy Policy

6.5 International Visitors

Although this Cookies Policy is designed to comply with U.S. laws, we recognize that visitors from other regions (e.g., the European Union) may also access our website. For users in the EU, the General Data Protection Regulation (GDPR) may apply. While the Jane Ellen website primarily serves U.S. customers, we strive to align with international privacy standards when applicable.

If you are an international visitor and have questions about how we handle your data, please contact us at [email protected].

6.6 Updates to Our Compliance Practices

Privacy laws and regulations are constantly evolving. To ensure compliance, we regularly review and update our Cookies Policy and related practices. Any changes to this policy will be communicated clearly to users through:

A prominent notice on our website.
An updated “Effective Date” at the top of the policy.

By continuing to use our website after updates are made, you agree to the revised Cookies Policy.

6.7 Contact Us for Legal Concerns

If you have any questions about our compliance with privacy laws or your legal rights, please reach out to us:

Email: [email protected]
Phone: 1-800-555-1234
Mail:
Jane Ellen[Company Address][City, State, ZIP Code]

We are committed to addressing your concerns promptly and ensuring your rights are respected.

7. Changes to This Cookies Policy

As privacy laws, technology, and business practices evolve, we may periodically update this Cookies Policy to reflect these changes. Our goal is to ensure that our policy remains transparent, accurate, and aligned with applicable legal requirements, including privacy regulations like the California Consumer Privacy Act (CCPA) and Federal Trade Commission (FTC) guidelines.

7.1 Why We May Update This Policy

We may revise this Cookies Policy for the following reasons:

Legal or Regulatory Updates:

To comply with new laws, regulations, or industry standards.
Example: Adapting to changes in U.S. privacy laws or international standards like the GDPR.

Changes in Technology or Services:

To address updates in how cookies and similar tracking technologies are used on our website.
Example: Introducing new tools (e.g., enhanced analytics features or new advertising platforms).

Improvements to Transparency:

To provide clearer explanations or additional details about how we use cookies and protect your privacy.

Business Changes:

To reflect changes in Jane Ellen’s operations, such as partnerships with new third-party service providers or updates to our website features.

7.2 How We Notify You of Changes

Whenever we make significant changes to this Cookies Policy, we will notify you in a clear and transparent manner. Depending on the nature of the changes, we may use one or more of the following methods:

Website Notification:

Displaying a prominent banner or pop-up on the homepage or other relevant pages of our website.

Email Notification:

Sending an email to users who have provided their contact information (e.g., during account creation or newsletter sign-ups).

Updated Policy Date:

Updating the “Effective Date” at the top of this Cookies Policy to indicate when the latest revisions were made.

7.3 Your Continued Use of Our Website

By continuing to use the Jane Ellen website after changes to this Cookies Policy are published, you agree to the updated terms. We encourage you to review this policy regularly to stay informed about how we use cookies and your choices regarding them.

7.4 Accessing the Latest Version

The most current version of this Cookies Policy will always be available on our website. You can access it by clicking the “Cookies Policy” link in the footer of our website or in your account settings.

7.5 Questions or Feedback About Updates

If you have any questions about changes to this Cookies Policy or would like to provide feedback, please contact us:

Email: [email protected]
Phone: 1-800-555-1234
Mail:
Jane Ellen[Company Address][City, State, ZIP Code]

We value your feedback and are committed to addressing your concerns promptly.

8. Contact Us

At Jane Ellen, we prioritize transparency and value your trust. If you have any questions, concerns, or feedback regarding this Cookies Policy, or if you wish to exercise your rights related to cookie usage and data privacy, we are here to assist you. Please feel free to reach out to us using the contact information provided below.

8.1 How to Reach Us

You can contact our team regarding cookies, privacy, or other related matters through any of the following methods:

Email:
Send us an email at [email protected]. Our Privacy Team will respond to your inquiry promptly, typically within 5 business days.

Phone:
Call our dedicated customer service line at 1-800-555-1234. Our representatives are available to assist you Monday through Friday, 9:00 AM to 6:00 PM (EST).

Mail:
Write to us at:
Jane Ellen
Privacy Team[Company Address][City, State, ZIP Code]

8.2 When to Contact Us

You can contact us if:

You have questions about how we use cookies or why they are necessary.
You would like to manage your cookie preferences or need guidance on disabling cookies.
You wish to exercise your rights under privacy laws, such as the California Consumer Privacy Act (CCPA).
You encounter any issues or technical difficulties caused by cookies on our website.
You have feedback or suggestions on how we can improve our Cookies Policy.

8.3 Additional Resources

For general information about cookies and how they work, or for tools to manage your cookie preferences, you may consult the following external resources:

Your Online Choices: www.youronlinechoices.com
Network Advertising Initiative (NAI): www.networkadvertising.org
Digital Advertising Alliance (DAA): www.aboutads.info

These resources provide further guidance on managing cookies and your online privacy.

8.4 Our Commitment to Your Privacy and Experience

Your trust is important to us. At Jane Ellen, we strive to ensure that your experience on our website is both enjoyable and secure. If you have any concerns or questions, we encourage you to contact us directly so we can address them promptly and effectively.

Thank you for choosing Jane Ellen. Your feedback helps us improve and provide the best possible service.